Equity Research

Baird’s Consumer Research team covers a diverse universe of over 80 companies across several industries, including Active/Outdoor, Automotive Services, Building Products, Consumer Leisure, Internet and Interactive Entertainment, Restaurants, and Broadline, Hardline, and Softline Retail. In addition to proprietary analysis on individual companies, the team’s sector expertise is underscored by a deep understanding of broader industry dynamics and trends that has been established through the execution of high-quality field research, survey work, market visits, and corporate field trips over a multi-year period. Baird’s seven senior analysts combine to have over 80 years of Consumer sector experience and are supported by a team of eleven associate analysts.